Home Actualité internationale « Des menaces poussent les magasins Target aux États-Unis à retirer certains produits de la collection Pride »
Actualité internationale

« Des menaces poussent les magasins Target aux États-Unis à retirer certains produits de la collection Pride »

Items removed from sale and others moved to back of stores after ‘confrontational behavior’ towards employees

Target Withdraws Some Pride Collection Products After Customer Backlash

Target, the US-based retail giant, has withdrawn some of its Pride Collection products from sale after facing customer backlash. The company has removed the products from all its US stores and from its website, citing concerns for employee safety. Target has been offering more than 2,000 Pride Collection products, including clothing, books, music, and home furnishings. The items include gender fluid mugs, queer all year calendars, and books for children aged 2-8 titled Bye Bye Binary, Pride 1,2,3 and I’m Not A Girl.

Target has been celebrating Pride Month for more than a decade. However, this year’s collection has led to an increase in confrontations between customers and employees, and incidents of Pride merchandise being thrown on the floor. Target spokesperson Kayla Castaneda said that the company was reviewing certain transgender swimsuits and children’s merchandise, but no decision on those products had been made.

Conservative Backlash Against Pride Collection Products

Target’s action comes on the heels of a conservative backlash against Bud Light after brewer Anheuser-Busch promoted the beer on social media with transgender influencer Dylan Mulvaney. While various Pride Collection products were under review, the only ones being immediately removed were the LGBTQ brand Abprallen, which has come under scrutiny for its association with the British designer Eric Carnell. Carnell has faced social media backlash for designing merchandise with images of pentagrams, horned skulls, and other symbols.

Target was also reviewing certain transgender swimsuits and children’s merchandise, Castaneda said, but no decision on those products had been made. For example, a swimsuit sold in the women’s section has come under scrutiny for the way its fit was described, as “tuck friendly,” highlighting its ability to supposedly tuck male genitalia. A Fox News report on Tuesday said some Target stores in southern states were shifting Pride-related merchandise away from the front of stores.

In conclusion, Target’s decision to withdraw some of its Pride Collection products has sparked controversy. While the company has cited concerns for employee safety, some have accused it of bowing to conservative pressure. The move highlights the ongoing debate around LGBTQ+ rights and the role of corporations in promoting diversity and inclusion.

Keywords: Target, Pride Collection, customer backlash, employee safety, conservative backlash, LGBTQ+ rights, diversity, inclusion.

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