Kraft Dinner is spicing up its mac and cheese – specifically with the help of cinnamon, nutmeg, allspice and ginger.
KD announced on Tuesday that it’s unleashing a limited edition Pumpkin Spice KD in October to the public for free.
For those interested in trying the concoction, the company said they can sign up online at PumpkinSpiceKD.com to be on the “waitlist” and will be notified when the Pumpkin Spice KD is released. The company is making only 1,000 batches of the odd flavour.
We’re whipping up some new KD, and it’s no basic batch. There’s only 1000. Sign up to claim yours at https://t.co/R14oHhc8Ab pic.twitter.com/cXcjovsbYs
“Ever wondered what KD with Pumpkin Spice would taste like?” the company teased on the website. “Like if your mac and cheese had hints of cinnamon, dashes of allspice, and layers of ginger, nutmeg, and cloves all slathered in KD cheese? Probably not, but we made it anyway.”
Kraft Heinz Canada said in a press release that those selected will receive a packet of KD, a “Pumpkin Spice Boost Pack,” a fork, and “a signature white coffee style cup with their name written on it (spelled wrong of course).”
“KD has always been known for its one-of-a-kind cheesy taste and after years of watching Canadians get excited for pumpkin spice season, we felt that it was time to combine the two iconic flavours and create Pumpkin Spice KD,” said Brian Neumann, senior brand manager, brand building and innovation, for Kraft Heinz Canada.
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